# Campaign The campaign’s duration is flexible, but The Metal Crowd recommends setting it to 30 days. Promoting the campaign to followers before and during this time is essential to maximise the chances of success. The Metal Crowd’s big advantage is its gamification mechanics, including digital rewards and royalty shares, which help bands reach their funding goal without spending money on physical merchandise. Donations are kept safe in separate accounts. The respective balances are made accessible to the public. After a successful fundraising campaign, the collected funds are paid to the band; otherwise, the donors get their money back. --- # Agent Instructions: Querying This Documentation If you need additional information that is not directly available in this page, you can query the documentation dynamically by asking a question. Perform an HTTP GET request on the current page URL with the `ask` query parameter: ``` GET https://jan-herbst.gitbook.io/the-metal-crowd/crowdfunding-for-bands/campaign.md?ask= ``` The question should be specific, self-contained, and written in natural language. The response will contain a direct answer to the question and relevant excerpts and sources from the documentation. Use this mechanism when the answer is not explicitly present in the current page, you need clarification or additional context, or you want to retrieve related documentation sections.